Does Buying "Likes" On Your Facebook-Page Work For Your Football Brand?

You might be sure the content you post on your facebook Page is good, but imagine how much better it will seem if it gets10,000 likes?

Whether you’re trying to become a social media celebrity or simply looking to spread your football event, club or academy brand awareness on facebook, it can seem tempting to pay for a couple of thousand likes.

Of course, facebook will always suggest that you boost your content and promote your page to a larger audiences. You have the option to decide to pay for more reach or pay for only the likes you get from boosting your content. Whichever way you may choose, you discover the more you pay  the more thousand reaches and subsequent likes you get in couple of minutes.

I have seen football clubs and academies pay and got between 500k to a million likes on their facebook page (as much as they are willing to pay for it), which social media managers often use to fan the ego of their employers...how popular their club or academy has become online.

I tried it a couple of times to reach larger number of young players to attend the football scouting and trial events we organized. I was excited how many likes the facebook content boost got and I had to pay through my nose too. In fact, I had to stop the campaign when I saw how much facebook already deducted from my bank account as the boost was reaching yet another thousand per second.

In this post, I’ve gone ahead and covered all the questions you might have about buying facebook page likes to give you a better idea of how it actually works. I've also explored the pros and cons, so you can decide for yourself if it’s a good move for your business.

Yes, you can buy facebook page likes through boosting your content. There are also plenty of cheap services available that allow you to buy 1,000  likes for as little as $10 USD. But you’re only PAYING FOR A NUMBER. Many of those likes are majorly bots clicking from inactive accounts, which means they’ll never engage with your posts.

The point is, these likes will probably never comment on a post, and you can't engage them to respond to your event or brand. So it may a wasted investment.

If your priority is simply to have a big follower count, these services can definitely help you. When your number of organic followers dips, these services even replenish your pool with other likes.

I have seen some marketers sell this idea to clubs or events organizers seeking sponsorship...to use these tons of mute likes to convince corporate brands of the kind of social media exposure they can enjoy from such association with them.

Of course, if you’re caught with a ton of fake likes, you stand the risk of ruining your credibility with your clientele.

Think of it this way: would you keep following or associate with a facebook page if you discover that most of their “likes” were inactive accounts or bots? I’m guessing not. It could seem deceitful, and lead you to believe the brand couldn’t get authentic or organic likes through good content alone.