This is not ‘Good
Morning America’ and it isn’t ‘Yahoo OMG’ or ‘Forbes, which are more popular
blogs among internet users. So it’s amazing how the publisher, Benson
Chukwueke, is driving such a large daily traffic to this blog. For a blog that
promotes only football in Nigeria, you would have thought that it has a very
streamlined target audience and may not be able to draw such large traffic
around the world.
Traffic Analysis
In the city
of Lagos alone, this blog record 1, 363 unique visitors, yet it may surprise
you to know that in California USA, it also record 1,209 visitors.
The blog
traffic is growing daily and in the city of Berlin Germany, it’s already
recording 257 followers and in London UK, 213 daily readers.
Followers of
this blog are most likely to be Nigerians, especially those living abroad. We
thought so when we looked at how the blog traffic spread across cities – 122 followers
from Ontario Canada, 84 from Gauteng South Africa, 61 from Accra Ghana, 53 from
Moscow Russia, 46 from Ile de France, 31 from Groningen Netherlands… countries
where Nigerian immigrants are well populated.
Indeed, we
could look at the spatial spread of the traffic from across the world to give
this blog a better evaluation – 28 followers from Selangor Malaysia, 27 from
Dublin Ireland, 20 from Nairobi Kenya, 17 from Jakarta Raya Indonesia, 15 from Brussels
Belgium… We found out that scholars, Institutions businesses and individuals seeking
information about football in Africa, also read this blog.
How This Blog Attract Large Traffic
Perhaps,
what may interest you the most is how this blog manage to drive such large
traffic on a daily basis. Let me highlight some of the tools and strategies
behind its success.
Search Engine Optimization: This blog articles contain keywords
that makes it so easy to find when you search Google or any other search
engine. This help drive new visitors to the blog.
Social Media Share: This blog share its posts with some
of the major social media such as: Google+, Facebook, Twitter and sometimes
with LinkedIn. it also encourage fans and friends to re-share the posts. This
strategy greatly expands its reach over the Internet.
Bloggers Network: This blog is registered with bloggers’
network; where other publishers could see its contents, score each article,
comment and visit the blog as a backlink. It also gets guest writers from the network
that is willing to provide relevant contents to support its publications.
Attractive Content: Interesting contents always bring
back first time visitors. This blog tailor its contents towards celebrating
successes of football in Nigeria as well as providing football information and
solutions to readers. Most of this blog articles remain evergreen and relevant
to readers for a long time.
Viral Marketing: From time to time, this blog allow
readers to download special reports, eBooks and Apps for free. It also organize
contest, where readers stand the chance of winning fabulous prizes. This one
way it engages readers and inspires them to invite their friends to also enjoy
such freebies.
High Traffic Conversion
This blog
has a high engagement and conversion rate with visitors making inquiries,
seeking information and solutions which GreenHunters Sports International ready
deliver to them. Read some of the solutions visitors seek:
I work for a Discover Media, and i am acting on behalf of a casino client of ours who would like to place an article on your site, or potentially place a banner on your site. Josh from California USA
I am a parent to a 13 year old boy who is talented in football as well as academically. He is in form one (first year of high school) in a national school in Siaya county. I am interested in any program that can help harness his football talent as well as developing him holistically. I will be glad if you can provide me with information on how the boy can be assisted. Hellen from Kenya
My name is Sade Adebayo and I am a freelance editor. I
am currently working as a writer on my free time for some local and
International blogs and news websites. I've recently visited your site cheeronnigeria.blogspot.com
and found it very interesting and well laid out, so I was
wondering if you'd be interested in content collaboration. Sade Adebayo, Lagos Nigeria
Trust this
finds you well. I am writing personally understanding the importance of your
platform and its position within the information space. Please find following a
release concerning our new investment by Summit Partners. Would be so glad you
could post, otherwise advise how we could achieve this. Afam Anyika from Jumia Nigeria
Excuse me
for taking up a minute of yourtime, but I am seeking information to better understand how your
organization endorses the growth of West African football in the bestleagues around the world. I am applying for a Phd position funded by the European
Research Commission entitled "Globalization, Sports. Gabriel Bonfanti,Villarreal Spain
organization endorses the growth of West African football in the bestleagues around the world. I am applying for a Phd position funded by the European
Research Commission entitled "Globalization, Sports. Gabriel Bonfanti,Villarreal Spain
Written By: Helen Chukwueke
Helen
Chukwueke is the Media Director of Greenhunters
Sports International. She has a Bachelor Degree (Bsc) Statistics and has over
6 years experience in Media Planning and Buying. She is also a major
contributor in the annual research report: State
of New Media Advertising
Wow thats nice..its indeed a nice blog... Chk my blog also www.tracynaija.com
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