Once again, fans and sports business merchants named Cheer
On Nigeria, Africa’s number one football marketing blog and you can’t fault
that really. May be, you should take some time to read some of the posts – that
may convince you too. This is perhaps the most attractive and engaging football
blog you have ever read. I’ll tell you what I found out.
This is one blog that engages more of youth at the
grassroots across the world. And here in Nigeria, the publisher: GreenHunters Sports International organizes
trial camps and players clinic, to help thousands of young African talents
develop and jump start a fledgling football career.
The Chief Executive Officer, Benson Chukwueke said, “We’ve
youths and their guardian reaching us from countries like Equatorial Guinea,
Kenya, Tanzania, Gambia, Namibia, Uganda… through this blog. We’re usually
happy to give them required information and in some cases we send them eBooks
that educate them on what to do.”
“In fact, this is one blog that provide several solutions
for fans, even to help them make money while enjoying their favorite sports. So
you can’t blame them for choosing the blog as #1.”
Businesses like Nike, Soccerex, Box2Box, Lederbroch, Jumia,
1960 Bet, Naija Bet, Lauren… who seek to engage football consumers have all learn to affiliate with this blog, to promote their seminars, tournaments,
projects, events, pool, product and services. They’ve found how actively their
target audience relates with this blog.
For instance, over 2000 fans have started patronizing 1960
Bet due to a post they read on this blog: “How Nigeria Football Fans Are Making
Money Through 1960 bet.” You can’t over look such vintage source that attracts
new customers to your business. No newspaper publications or TV advert or even
website banner can beat this one.
“Businesses are always coming to negotiate with us on how to
promote their next project, event or new products. Some guest bloggers as well
as webmasters are also sending us manuscripts and plug-in. They all want to
take advantage of Cheer on Nigeria success story.” Chukwueke reveals.
About Alexa Rankings
A commentator who chose to be Anonymous posted on this blog,
that some of our claims were lies. We usually don’t get comments on the blog as
well as Alexa rankings.
It was a good observation though, because looking at Cheer
on Nigeria blog for instance, you may conclude that our claim of active
engagements and conversions of our traffic were lies. They’re people seeking
for serious information or solutions and prefer to communicate with us through
emails or phone calls.
For instance, this post on the blog: “2013 Lagos Trial Camp…”
got over 500 players to register for the event across Africa. Over 1000 emails
sent to us and an average of 10 calls daily for over 6 months. Alexa will have
no choice but to rank a blog like this, with such active engagements and
original contents or what do you think?
Well, we can’t make all these stuff up just to get an Alexa
ranking. But I can tell you one thing, if you want to get things hooping for
your sports related business in Africa, get on this blog (Cheer ON Nigeria).
Written By: Helen Chukwueke
Helen
Chukwueke is the Media Director of Greenhunters
Sports International. She has a Bachelor Degree (Bsc) Statistics and has over
6 years experience in Media Planning and Buying. She is also a major
contributor in the annual research report: State
of New Media Advertising
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