Benson Chukwueke Benson Chukwueke Author
Title: Enugu Rangers Breaks NPFL Record Attendence, Viewership and Media Participations - Champions 2015/16 Season
Author: Benson Chukwueke
Rating 5 of 5 Des:
Enugu went agog on the Nigeria Professional Football League (NPFL) final day match between Enugu Rangers Vs El Kanemi Warriors. And the C...
Enugu went agog on the Nigeria Professional Football League (NPFL) final day match between Enugu Rangers Vs El Kanemi Warriors. And the Cathedral (the Nnamdi Azikiwe Stadium) was filled to the brim, over 48,000 spectators in attendance.


The match was shown live on SuperSports and over 3.5 million viewership across the globe; in spite that there were also major Premier Leagues played at the same time.


It was something else on the social media, especially on twitter, were over 180, 000 tweets were recorded  with the hashtag #RANELK. and more on random tweets.


Stadium Attendence Record:
From the first match of the 2015/16 season Rangers started attracting unprecedented crowd. In the game between Kano Pillars Vs Rangers at the Sani Abacha Stadium Kano, over 30, 000 spectators thronged the arena to almost a suffocating jam pack.


Again, at Agege Stadium Lagos in the match between MFM Vs Rangers, over 25, 000 spectators were in attendance depsite the game was played under floodlights at night.


Rangers home matches such Rangers Vs Enyimba; Rangers Vs Kano Pillars, Rangers Vs IfeanyiUbah... record attendence beyond 30, 000 spectators  respectively.


TV Viewership Record:
SuperSports live broacast of more Rangers match maybe because of how the team attracted over a million view per match. A live telecsst of 10 matches and a cumulative of ovet 10 million viewers although the season.

Rangers attracted  significant numbetr of audiences viewing from South Africa, UK, USA and China... even during competitive period of the year when popular events like Premier  League,  European cup, Olympics,  South African league were on TV too.


Social Media Record:
Most NPFL clubs led by LMC up their participations on the social media, especially on twitter and facebook. Almost all the clubs now have a website as well as an account on twitter and facebook. The real time tweets and updates by lmc and teams engagement with fans reached an appreciable demension this season

Rangers used it's twitter and facebook account to mobilize fans....  tell their audience the color of clothes they should put on in the next game. They advertised their replica jersey sales and other branded merchandize; updates...

Rangers now has 118k followers on its twitter account and 35k on its facebook as a write this post. But there's indications that its followers will increase significantly in the next few days.


Rangers twitter account generated 8, 085 tweets with several hashtags had cumulative 1.96 milion engagements... far highest from what any other team in Nigeria ever generated on social media.


These are signs of good things to come. I expect a more elaborate investment into the club by private public partnerships at various levels.


 I expect Shirt Sponsorship worth at leasr a million US Dollars to come to the club from Corporate brands...


I expect increased players welfare; at least the players that led the team to win the league and become champions after 32 years of doldrums should be elaborately rewarded.

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