- It is Not Football, It is La Liga
- La Liga is the best league in the World, the result speak for them
- NPFL is so Proud to be Associated with La Liga
Liga Nacional De Fútbol Profesional, more commonly
known as “LaLiga” sunday hosted its first official “LaLiga in Naija”media event
in Lagos. The event was aimed at officially unveiling the LaLiga Nigerian
office and highlighting the various projects it has undertaken sinceits
inception in the country.
The LaLiga office in Nigeria was launched in Abuja
in 2016, in a signed partnership with Legacy Sports, but there was no official
launch event at the time. This was the first official ‘corporate’ event for the
brand in Nigeria.The launch was designed tobring LaLiga closer to its Nigerian
fans, and to generate more awareness around the other clubs in LaLiga.
LaLiga Delegate in Nigeria, Javier Del Rio, whospoke
during the event, said; “We (LaLiga) are very proud to be in Nigeria, and to be
much closer to the fans. We believe Nigeria is a significant market for the
growth of our brand, and we are highly committed to the development of football
in this country,paying close attention to its grassroots football
asdemonstrated through the 5-day LaLiga-NPFL Coaching Clinic for Nigerian youth
coaches earlier this year at the National Stadium in Abuja. We plan to host
more of these types of activations, and this is just the beginning of greater
things to come between LaLiga and Nigeria.”
Present at the event were former Nigerian LaLiga
stars Finidi George, and Emmanuel Amunike. The Nigerian players from Las
Palmas, Malaga, Deportivo La Coruna, Nastic Tarragona, and Lugo were also
present to represent their respective clubs.
Also speaking during the event, wasLaLiga
ambassador, and former LaLiga star, Mutiu Adepoju, who said, “As the LaLiga
ambassador, growing the LaLiga brand in Nigeria has always been my primary
objective. I am excited about the prospect of Nigerian fans being closer to
LaLiga and its clubs, as there is an array of Nigerian talent plying their
trade in the Spanish top flight. I believe that LaLiga’s presence in Nigeria
willultimately further strengthenties between Nigeria and LaLiga”.
Sports and broadcast media personnel from the top
media publications and online blogs in Nigeria were present at the event, and
were treated to a pulsating experience with the Magic of LaLiga, in a private
viewing of the Madrid Derby between Real Madrid & Atlético Madrid, with the
former Nigerian LaLiga stars acting as commentators during the match.
LaLiga is continuously committed to the development
of football in Nigeria at all levels, and will stop at nothing to better the
footballing culture here through the best league in the world, LaLiga’s
methodology.
