Sports and other entertainment businesses are badly hit by the changing world order: Fans could hardly gather again, games are played under close doors and people are forced to maintain social distancing👤✖️👤. And most strategies sports organizations previously employ to run their business has come crumbling.
It's not possible at the moment to sell to fans at stadium or festival arenas. Therefore, the veritable means to run and grow your sports business is through digital marketing.
What is Digital Marketing?
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media devices and platforms to promote/sell products and services.
It means to understand and develop skills on how to use, Social Media (Facebook, Twitter, Instagram, YouTube..), Blogging, Email, Tele/video-marketing and Master such Marketing information system, Analytics and strategies such as SEO, Data building and mining etc.
Today, you can locate your business in one place, but reaching and servicing thousands or millions of customers across the globe, even without seeing them physically.
You may decide not to have a Brick and Mortal physical location, but a virtual business that can only be seen on the internet.
You can work from home or from anywhere you go...you can carry your business with you.
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